Why are learning and memory important?
What are the two main ways deficits in memory can present?
What was the main discovery of Miller in 1956?
the capacity of short term memory was 7 chunks of info (+/- 2)
What was the main discovery of Peterson and Peterson in 1959?
Memory lasts 18 seconds or less if not reheresed
What are the 3 main steps in the Multi-Step Model of Memory?
Draw a diagram illustrating the Multi-Store Model of Memory

Who is responsible for the Multi-Store Model of Memory?
Atkinson and Shiffrin (1968)
Define Rehersal
the process of actively using, attending to or analysing information which supported transfer of info into long term shortage
Define retrival
process of actively getting some information out of long-term store to use in the here and now
What are the 3 components of each type of memory store?
What is the capacity, duration and encoding of the sensory store?
What is the capacity, duration and encoding of the short term memory?
What is the capacity, duration and encoding of the long term memory
What did Galnzer and Curtis show?
showed that when participants are presented with a list of words, they tend to remember the first few and last few words and are more likely to forget those in the middle of the list i.e. serial position effect
Draw a diagram showing the effects of primacy and regency?

What does primacy refer to?
Long term memory
What does regency refer to?
Short term memory
How are primacy and regency affected in Alzhimer’s Disease?
loss of primacy effect due to deterioration of the rehersal paths that places information in the long term memory store
Who is responsible for the Level of Processing Model and what is understood by this model?
Where does most memory processing occur?
outside conscious awareness
What are the two different types of processing?
What did Craig and Tulving establish in 1975?
shallow infor is likely to be forgotten and deeper processed material will be recalled
What did Baddeley and Hitch develop in 1974?
working model of memory
What does the working model of memory involve?