Every member of a given population has an equal chance to be chosen
Best wat to get a sample (in most cases)
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2
Q
Generalization
L8, P.1
A
Taking results you get in research and applying them to a broader group of interest
Depends on how well the smaple represents the population (Best way to ensure this is through random sampling*)
Bigger the sample the better it is a generalizing to the greater population
*/Randomization
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3
Q
Sampling Bias
L8, P.3
A
When all or some of the member of a given study choose to be there based on the topic (Or if they are selected based off their knowledge for the topic - can happen through recruitment)