1
Q
What is paid media?
A
Take out whole page adverts in the national press
2
Q
Example of paid media
A
1997 general election, the Referendum Party produced a video which it sent to millions of households
3
Q
NSPCC tactic of using the media
A
Television advertising
Full Stop campaign
Violence against children
4
Q
What is unpaid media?
A
News coverage by mainly adopting direct action techniques
Gov and Pol: Pressure Groups
flashcards
Decks in class (27)
# Cards
-
Definitions of pressure groups4
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Pressure group roles3
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Types of pressure groups6
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Problems with classifying groups by aims3
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Classification by status1
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Insider groups3
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Outsider groups3
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Problems with classifying groups by aims2
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Factors affecting group success6
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Problems with measuring groups influence2
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Pressure groups and the EU1
-
Environmental pressure groups and the EU5
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The growing power of the EU4
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The importance of Eurogroups7
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Pressure group methods2
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Access points4
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Traditional methods3
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What is lobbying?4
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Influencing the legislative process directly2
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Embarking on legal action2
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Working through a political party4
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Direct action campaigns4
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Managing the media4
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Pressure group case studies10
-
Internal pressure group democracy4
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How do pressure groups make decisions5
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Are pressure groups good for democracy?2
