What is Probability Sampling?
decreasing order of size: population, sampling frame, sample
(e.g. All Dutch people, all dutch included in phone book, every 10,000th entry)
Types of probability sampling
Simple random sample (one person is pointed at in a crowd with eyes closed) Systematic sample (every 5th person) - stratified random sample - multi-stage cluster sample
respondent
Befragter
Stratified random sampling
multi-stage cluster sampling
population, cluster one, random sample –> sample one
population, cluster two, random sample –> sample two
…
difference to stratified sampling: cost reduction, not precision
What are probability samples used for?
What is Non-probability sampling?
Non-probability sampling:
Quota sampling:
Non-probability sampling: positive/judgmental sampling:
select those cases that help you best answer your research question, very small sample
Non-probability sampling: snowball sampling:
asking selected respondents to nominate or appoint subsequent respondents
Non-probability sampling:
self-selection sampling:
publicise your need for participants and collect data based on who responds
Types of interviews