- Are “texts that exceed the alphabetical and may include still and moving images, animations, color, words, music, and sound”
Text
Multimodal text
(In multimodal text) refers to any “piece of communication that can take many forms”
Text
Examples of multimodal text
- Movies
- Memes
- Essays
- Websites
- Podcasts
A l text combines various modes of communication
Multimodal
Five modes of communication
- Linguistic
- Visual
- Aural
- Gestural
- Spatial
“Thus, all writing is multimodal”
Hatdog
- Refers to the means of communication.
Mode
Is the channel or system through which communications are conveyed.
Media
Refers to what an audience can see, such as:
- Moving and still images
- Colors
- Text size and style
- Lines
- Movie poster
- Comic strip
- Social media post
Visual Mode
- Refers to alphabetic text or spoken word.
- Its emphasis is on language and how verbal and written words are used.
- Word choice
- Delivery of written or spoken text
- Organization or words
- Coherence of words and ideas
Linguistic Mode
- Refers to the arrangement of elements in space.
- Related to how other modes are arranged, organized, emphasized, and contrasted in a text.
Spatial Mode
Refers to gesture and movement.
- Facial expressions
- Hand gestures
- Body language
- Videos, movies, animations
- GIF’s
- Dance performance
- Risa Hontiveros while giving a speech
Gestural Mode
Refers to what an audience can hear and cannot hear.
- Music
- Silence
- Ambient noises
- Tone of voice
- Accent
- Podcasts
- Music Videos
Aural Mode
Categories of multimodal text
- Paper-based
- Digital
- Live
Example of paper-based multimodal text
- Poster
- Books
- Drawings
Example of Digital multimodal text
- Film
- Slideshow
- E-books
- Websites
Example of Live multimodal text
- Stage play
- Concerts
- Oral Presentation
Creating a Multimodal Text
- Determine your rhetorical situation.
- Review and analyze other multimodal texts.
- Gather content, media, and tools.
- Cite and attribute information appropriately.
- Begin drafting your text.
Rhetorical Situation
- Message (Purpose of your text)
- Audience (Who will read/interact with your text)
- Author (Your relationship to the message and audience)
- Genre (The type of text you want to create)
- Medium (Where you want to distribute it)
use this type of writing if creating a word-heavy multimodal text
freewriting
use this type of writing if creating a poster or commercial
Drawing, sketching
use this type of writing if you are creating a podcast or video
Writing a script
