What are the positives of commertialisation on socirty
Promotes an active lifestyle
increases the avalibilty of high quality sport to the whole of the population.
What are the negatives of commertialisation on socirty
Weakens the community sense of sport
the pressure to become a pro athlete has led to an increase in deviance
Has encoureaged less participation and more passive veiwing
Promotes extrinsic rewards rather than intinsic
WHat happended at the 1968 mexcio olympics
Due to racial discrimination in the USA, two black US athletes Tommie Smith and John Carlos, performed the Black Power salute when collecting their medals.
What happended at the 1972 munich olympics
A group of palestinan terrorists kidnapped 11 iserali sporting personel. During a failed rescue mission 9 hostages were killed leading to the suspension of the games for the first time ever.
WHat happened at the 1976 montreal games
The games cost 1.5 billion dollars, which had huge financial issues in the region of Quebec for 30 years with tax increases. It was a financial disaster
Who was the guy that identified where money could be made at the olympics before the 1984 games
Peter Ueberroth
What happened at the 1984 olympic games
In response to the boycott of the 1980 Moscow games, the soviet union boyccoted the games, and referred to the soviet union as anti communist. They didn’t like the commercialisation.
Peter Uberoth identified places where money could be made at the games after the disaster of Montreal. Private funding and commercialisation. It was known as the McDonald’s games.
It made a profit of 250 million.