Paper 3 knowledge

Question 1

1. Mclelland

Answer 1

achievement, affiliation, power

Question 2

1. Maslow’s hierarchy of needs: Physiological needs

Answer 2

1. Physiological Needs
   Definition: Basic requirements for human survival.
   Workplace Relevance: Ensuring fair pay that allows employees to purchase essentials such as food and shelter

Question 3

1. Maslow’s hierarchy of needs: Safety needs

Answer 3

2. Safety Needs
   Definition: The need for physical and emotional safety.
   Workplace Relevance: Providing a safe working environment and job security.

Question 4

1. Maslow’s hierarchy of needs: Love and belongingness needs

Answer 4

3. Love and Belongingness Needs
   Definition: Desires for friendship, affection, and belonging.
   Workplace Relevance: Promoting a harmonious workplace and encouraging team collaborations.

Question 5

1. Maslow’s hierarchy of needs: Esteem needs

Answer 5

4. Esteem Needs
   Definition: Involves status, recognition, and respect from others.
   Workplace Relevance: Recognition through awards, promotions, and positive feedback

Question 6

1. Maslow’s hierarchy of needs: Self Actualization needs

Answer 6

5. Self-Actualization Needs
   Definition: Realising personal potential, self-fulfillment, and peak experiences.
   Workplace Relevance: Opportunities for career advancement and enabling creative projects.

Question 7

1. Herzberg’s two factor theory: Hygiene factor

Answer 7

1. Hygiene Factors (Maintenance Factors)
   Definition: Elements that, if missing or inadequate, cause dissatisfaction among people.
   Examples: Salary, working conditions, company policy, and quality of technical supervision.
   Application: Ensuring these factors are acceptable to prevent dissatisfaction.

Question 8

1. Herzberg’s two factor theory: Motivators

Answer 8

2. Motivators (Satisfiers)
   Definition: Factors that provide satisfaction and stimulate motivation when present.
   Examples: Recognition, responsibility, achievement, advancement, and work itself.
   Application: Actively incorporating these elements can enhance job satisfaction and productivity.

Question 9

2. SWOT

Answer 9

strengths, weaknesses, opportunities, threats

Question 10

2. STEEPLE (external factors only!!!!)

Answer 10

Sociocultural
Technological
Economical
Environmental
Political
Legal
Ethical

Question 11

how MUST question 2 be structured

Answer 11

IDENTIFY, EXPLAIN, APPLY TO CASE STUDY

Question 12

3. Ansoff matrix

Question 13

3. Porters

Question 14

3. BCG

Question 15

annotate the case study by recognising

Answer 15

Product, Service, People, Stakeholders, Vision Statement, human need, business functions, challenges, vision, mission
ALL RESOURCES SHOULD BE USED
USE SWOT
REFER TO RESOURCES IN PARANTHESES

Question 16

INTRO

Answer 16

present current situation of social enterprise (Vision, purpose, human need), challenges, numbers, any background
REFER to the two challenges (Q2)

Question 17

BODY

Answer 17

((challenge–>idea–>action) repeat for all relevant business functions)
set the pace: what is the long term plan? How will the Plan be executed in specific actions?

One BM function (=Sequence of ideas: Challenge–>Idea–>Action per BM function
pick the challenge (Q2) that affects it –> suggest a creative/ethical idea on how to fix it
TIPS: what/who/why can assist your idea of action? what/who/why can hinder it?
(analyse. evaluate. Pros. Cons. Trade-offs among them)
USE BM TOOLS

repeat previous paragraph structure for another BM function as many times as needed

Question 18

CONCLUSION

Answer 18

say nothing new, sum up to answer the question (the gist for why your recommendation is the best choice (justify))
LIMITATIONS of your recommendation should be mentioned here: a) further research b) the nature of it