PART 1 Flashcards

(10 cards)

1
Q

Can be defined as the broad use of data and quantitative analysis to help managers gain improved insights about their business operations and make better, fact-based decisions.

A

Business Analytics

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2
Q

Uses various TOOLS in order to analyze and transform data into useful information

A
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3
Q

When was the introduction of Business Analytics

A

1940

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4
Q

identify and anticipate TRENDS and OUTCOMES

A

Business Analytics

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5
Q

communicate results to organizational decision-makers through DATA VISUALIZATION

A

Business Analytics

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6
Q

Business Intelligence software by Hans Peter Luhn, IBM researcher. What date?

A

1958

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7
Q

Give at least 3

Impacts of applying Business Analytics

A

 Companies’ report reduced cost
 Better risk management
 Faster decisions
 Better productivity
 Enhanced bottom-line performance such as profitability and customer satisfaction.

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8
Q

Give at least 3

Challenges of applying Business Analytics

A

 Lack of understanding on how to use analytics
 Competing business priorities
 Insufficient analytical skills
 Difficulty in getting a good data and sharing information
 Not understanding the benefits

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9
Q

Scope of Business Analytics

A

 Descriptive
 Diagnostic
 Predictive
 Prescriptive

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10
Q

make smarter, data-driven business decisions

A

Business Analytics

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