What is competition law in general?
It is regulatory in nature, seeking to protect competition by controlling the exercise of market power which controls
High prices, Less choice and quality and innovation
What is a market according to the law?
Refers to the group of goods or services that are sufficiently interchangeable or substitutable and the object of competition, and the geographic area where said goods or services are offered
Enumerate the kinds of markets
What is ‘acquisition’ according to the PCA?
Refers to the purchase of securities or assets through contract or other means, for the purpose of obtaining control by:
a. 1 entity of the whole part or part of another
b. 2 or more entities over another
c. 1 or more entities over 1 or more entities
What is ‘Dominant Position’ according to the PCA?
Refers to a Position of economic strength that an entity or entities hold which makes it capable of controlling the relevant market independently from any or a combination of the following:
Dominance in it of itself is a rebuttable presumption if the market share of an entity in the relevant market is at least 50% unless a new market share threshold is determined by the Commissioner of that particular sector. This can be singular or collective dominance.
Note, dominance in it of itself isn’t prohibited, abuse of that dominance is.
What is ‘control’ according to the PCA?
The ability to substantially influence or direct the actions or directions of an entity, whether by contract, agency or otherwise
What is ‘Merger’ according to the PCA?
The joining of 2 or more entities into an existing entity or to form a new entity
What does ‘substantially prevents competition’ mean?
Refers to actions or agreements that create significant barriers for new or existing competitors
What does ‘substantially restrict competition’ mean?
Practices that limit the competitive behavior of firms, like collusion
What does ‘substantially lessen competition’ mean?
Practices that reduce the intensity of competition in the market. (like merging)
What are the prohibited acts in the PCA?
Anti competitive agreements
Abuse of dominant position
Anti competitive Mergers and acquisitions
How is agreement defined in the PCA?
Any type or form of contract, arrangement, understanding, collective recommendation, or concerned action, whether formal or informal, explicit or tacit, written or oral
How is conduct defined in the PCA?
Any type or form of undertaking, collective recommendation, independent or concerted action, or practice, whether formal or informal
What are the types of Anti-competitive agreements?
What is considered abuse of dominant position?
Any conduct that would substantially prevent, restrict, or lessen competition.
Examples include
1. Predatory pricing
2. Imposing barriers to entry
3. Tying and Bundling
4. Price Discrimination
5. Imposing restriction on the lease, or contract
6. Dependent supply
7. Unfair low purchase prices
8. Unfair Purchase
9. Blocking access to essential facilities
What are the kinds of mergers and acquisitions in the PCA?
What’s the general rule with mergers and acquisitions
If they substantially prevent, lessen, restrict competition in the relevant market. PROHIBITED
Exceptions:
1. If merger brings more gain in efficiency greater than the limitation of competition as a result of the merger
2. Parties in the M&A is facing actual or imminent financial failure, and they have no other choice but to merge
PCC
Philippine Competition Commission
They adjust thresholds from time to time, almost always on March 1
What are the ‘Billion Peso’ questions?
Size of party test (Value of assets/revenue of the ultimate parent entity)
If this exceeds 7.8 Billion pesos, they are required to provide notification to the PCC
Size of transaction test (Value of assets/revenue of the acquired entity)
If this exceeds 3.2 Billion pesos, they are required to provide notification to the PCC
You need to satisfy both tests