It is a persuasion through feelings.
Emotional Appeals
What does Pathos mean
Emotional Appeals
Techniques in Writing Persuasive Text
Authors use vivid language, anecdotes, or evocative imagery to create an emotional response
Emotional Appeals (Pathos)
__ is establishing credibility and trustworthiness. Authors may highlight their qualifications or use testimonials.
Ethical Appeals (Ethos)
What is Logical Appeals (Logos)
It utilizes logical reasoning, facts, and statistics to build a convincing argument.
Structure of Persuasive Text
It introduces a problem followed by a proposed solution
Problem-Solution
It discusses how one event leads to another
Cause and Effect
Engaging the critical thinking of an audience through a question.
Rhetorical Question