Hindsight Bias
The tendency for people to exaggerate how much they could have predicted an outcome after knowing that it occurred.
Problems With Common Sense
The Scientific Method
-Theory: an explanation using an intreated set of principles that organizes observations.
-Hypothesis: a testable prediction implied by a theory.
Research Process: Theories lead to hypotheses lead to research and observations which confirm/reject/revise theories.
Research/Empirical Questions
Those that can be answered through objective observations.
Research Strategies
Operational Definitions
a specific statement of the procedures used to define research variables, so as to allow others to replicate the original observations.
Research Design
Research Ethics
Is it Ethical to Experiment on People?
1. Obtain informed consent.
2. Protect from harm.
3. Maintain confidentiality.
4. Debrief (but not required to give ALL information)
Non-Human Subjects (3 R’s)
1. Replacement: use alternatives when possible.
2. Refinement: minimize/eliminate animal distress.
3. Reduction: employ designs/procedures that require fewest number of animals possible.
Mean/Median/Mode/Range
Standard Deviation
How much individual scores differ from the mean. Bell-shaped distribution=normal curve.
When is an Observed Difference Reliable
Statistical Significance
When sample averages are reliable and when the difference between them is relatively large.