What is the difference between public and private sector provision
Public sector funded facilities, programmes and services are paid for by the government (multi-use facilities)
Private sector facilities, programmes and services are set up and funded by private companies (members only clubs)
What is the purpose of provision of services
Increase participation and promote healthy lifestyle
What are examples of programmes to promote participation
- Health & fitness programmes
- Educational/school programmes
What are customer groups based upon
- difference in age
- difference in gender
- difference in ethnicities
- disability
- difference in socioeconomic situations
What is a niche market
A small specialised market for a particular product or service
What is demographic
A specific part of the population that has shared characteristics or needs
(e.g. same age, gender, ethnicity etc)
What are the 5 different customer groups in terms of purpose for consumption
- weight loss
- personal image
- health maintenance
- training for performance
- recreational
What must businesses consider when creating a programme to meet customer needs
- Provision (fulfil a need)
- Staffing (must employ an adequate number of personnel)
What is a stakeholder
Someone who has an interest in a business
What are the two types of stakeholders
- Internal (those within the business
- external (those outside the business)
What are the three types of internal stakeholders
Managers, employees, owners
What are the 4 types of external stakeholders
Suppliers, competitors, customers, creditors
What legislation ensures appropriate work hours for employees
‘Working Time Regulations’
Explain PESTLE
Political - political situation of host country
Economic - inflation rates, interest rates, foreign exchange rates
Social - cultural impact on business, trends
Technological - must be aware how to use and implement technology
Legal - must be aware of laws
Environmental - geographical location
Explain inflation
The rate at which the cost of goods rise
Explain interest rates
The amount of a loan that is charged to a borrower
Explain foreign exchange rates
The rate at which one currency is exchanged into another
(e.g. £ to $)
relevant if a business supplies goods overseas
Define strategy
How a business plan is implemented
What are 5 common job roles
- executive
- supervisor
- coach
- volunteer
- trainee
What are the 3 types of employment
- Full time
- Part time
- Volunteers
