The set of all individuals of interest in a particular study
Population
A set of individuals selected from the population
Sample
Two types of sampling methods
Probability and nonprobability sampling
Every individual in the population has an equal chance of being selected
Probability sampling
Commonly used in qualitative research - involves non-random selection of participants, relying on subjective judgment, accessibility, or specific criteria rather than a random process
Nonprobability sampling
Types of Probability Sampling
Simply Random Sampling
Systematic sampling
Stratified random sampling
Cluster sampling
Multistage sampling
Types of Nonprobability Sampling
Convenience sampling
Quota sampling
Purposive sampling
Snowball sampling