1
Q
What does iPURE stand for
A
intent probe understand reinforce execute
2
Q
What are the 5 elements of credibility?
A
character competence composure self-awareness engagement
3
Q
Explain FBI
A
Feature: What is it, avoid feature dumping
Benefit: What value does the feature bring
Impact: Why does this ultimately matter for the customer? “So what this means for you…”
DBS Phase 1
flashcards
Decks in class (6)
# Cards
