Whats the article about?
What are escalation, negative project status, mum effect and deaf effect?
Escalation: continued commitment to previously chosen course of action in spite of negative feedback concerning viability of course of action
Negative project status: significant performance problems in one or more of following areas: cost, schedule, functionality, quality; may or may not be invisible; central to escalation
Mum effect: whenever negative project status is present but not available to those in position to terminate or redirect project – individuals in orga conceal negative info from superiors
Deaf effect: whenever managers
What are the four theories of escalation?
What are the results of the study?
What is the sunk cost effect & the completion effect?
Sunk cost effect: push on individual due to past behaviour
Completion effect: pull on individual due to potential future benefit
What are implications for practice?