Speaker
Speaker’s name, age, gender, class, and education.
Point of view?
Occasion
Time/place, current situation (or one that prompted the writing). what’s the context of the text?
Audience
Does the speaker specify an audience? Who are the readers to whom this piece is directed?
Purpose
What’s the message that the author is trying to convey? What did the author want his audience to think?
Subject
Topic, Content, ideas, is there more a subject?
Tone
Attitude, is the author emotional, logical, or biased about the topic?