What are the types of data?
Categorical (words/categories), numerical (numbers), primary and secondary
What is primary data?
Data you physically collected
What is secondary data?
Data you obtained from another source e.g. Wikipedia
What are respondents?
People who answer questionnaires
How should you avoid bias in a survey?
Avoid leading and personal questions
What must a survey be?
Fair
What is population?
Every person or item that could be conducted in a survey.
What is a sample?
When a population is too large for a study, we collect data from some of the members of the population only.
What is sample bias?
If the samples aren’t random. results could be biased.