Stuart Hall

Question 1

what does stuart Hall say about stereotyping?

Answer 1

Stereotyping is a form of representation that reduces poeple to a few simple characteristics
it occurs when there are inqualitites of power, as excliuded groupsa are constructed as ‘other’

Question 2

stereotyping used in tide advert?

Answer 2

tide: women are reduced down to a key traits of being domesticated, and that she loves to do the washing .
she has no other interests other than keeping the house tidy.

Question 3

When does stereotyping occur?

Answer 3

When there are inequalities of power, as subordinate or exclusive groups are constructed as different or ‘other’