Law of Supply
Normally, the quantity varies directly with the price
Supply
The ability and willingness of firms to provide goods and services at each price in a given time period
Individual Supply
The supply of a good or service by an individual producer
Market supply
The total supply of a good or service by adding together all individual producer’s supplies
Consequences of a shift in supply
PES
Responsiveness of quantity supplied to a change in price of the product
Elastic Supply
When the percentage change in the quantity supplied is greater than the percentage change in price
Inelastic Supply
When the percentage change in quantity supplied is less than the percentage change in price