What is a business plan ?
• A business plan is a document which sets out the future plans for a business
• It is how an business owner will explain how they will turn their idea into a successful business
• The owner may then show the plan to a bank or another investor to ask for finance to help the business grow and expand
Why does a business write a business plan ?
• To persuade lenders that the business will make enough profit to be able to pay back interest and loan capital on any finance taken out
• Attract potential investors to the business
• To give the owners some direction – once a plan is written down it is more likely to be followed
• To set targets
What’s a cash flow forecast ?
How much cash inflows per month
How much cash outflows
What’s the net cash flow
It’s an expectation of how much money the company gains each month and where the money is coming from - money usually comes from sales or even loans etc . Also how much money outflows from the company and from where ( eg wages, rent etc )
Why must every business write a business plan ?
Every business needs to write a business plan, this will help to identify early on any problem areas that the business might face
How can a business plan help to monitor the businesses effectiveness?
A business plan will also help to monitor their effectiveness - if they knew what they were aiming for at the end of the year they could see if they have achieved it. They could see if their methods were effective
What does a cash flow forecast do ?
• A cash flow forecast on the plan will show the expected income and expenditure of a business over the coming year
• Cash flow forecast will help to show a bank that the interest rates can be afforded on any finance that they borrow
• Cash flow forecast will show the liquidity of the business (how quickly it can raise cash) and its ability to pay its bills
What will a business plan not do ?
A business plan will NOT improve cash flow that will be down to how well the business trades
What’s on a business plan ?
A. Name of the business
B. Product or service and the market it is aimed at
C. 4 Ps of marketing; product, price, place and promotion
D. Human resources; who will be working there, managers, owners etc.
E. Production costs and potential suppliers of materials
F. Premises and how it will be financed; rent, mortgage, bought outright, leased from council
G. Financial information; projections on revenue, costs and profits
You also need a cash flow forecast
What’s the purpose of a business plan ? ( 4 main reasons )
How might a business plan help to set up a new business ?
How might a business plan help a business raise finance ?
How might a business plan help a business raise finance by negotiating ?
How might a business plan help a business to set objectives ?
What does SMART stand for ? (Objectives)
Specific
Measurable
Agreed
Realistic
Timed
How might a business plan help to outline how functions of the business will be organised ?
The business plan may show how many staff and location of the following departments;
• Production
• Marketing
- Purchasing
• Human Resources
• Accounting and Finance
In a small business this may not be relevant as it may just be the business owner carrying out all the functions
Name a SMART business objective
Reduce costs by 10k by the end of 2023
It’s specific because you have a number and you have a certain an goal
It is measurable because it has numbers so at the end of 2023 you can check if you reduced the 10k
Is it achievable - well yes because it’s nothing crazy but it also depends on how good a company is on doing things
Is it realistic - yes
Is it time bound - yes because it has a time when the objective must be reached
What is a cash flow forecast ?
It shows your balance, total cash inflow / outflow
What do brackets mean in cash flow forecast and in finance ?
Brackets indicate that its a negative number
Whats another way of saying income and expenditure ?
Cash inflows and outflows
Whats another way of saying balance ?
Net cash flow
Whats cash inflow ?
Cash into the business appears at the top of the cash flow forecast .
This is called income
The income of a business is most likely to be sales revenue - this is the money that has come in from customers ( imagine a full cash tin or cash register )
Whats cash outflow ?
Cash outflow is the cash that is being spent in the business
This is known as expenditure
This will be on bills such as : wages, insurance, advertising etc.
Imagine a shop paying the window cleaner cash from the till
What happens if at the end of a month of a cash flow forecast, the balance is negative to positive ?
IF the balance is positive then he is in a surplus
IF the balance is negative then he is in a deficit
What are the uses of cash flow forecasts ?
At the end of the year the business can make comparisons between the predicted inflows and outflows and what actually happened
Shows the business owner where likely cash surplus and shortfalls are so they can arrange suitable finance e.g. an overdraft with bank
A good cash flow forecast may help the owner to secure a better deal on their finance e.g. lower rate finance