topic 9 - decision making

Question 1

describe strategic decisions

Answer 1

long term, made by senior managers, is to meet the overall purpose and direction of the organisation, e.g. to grow the business. High risk level.

Question 1

describe tactical decisions

Answer 1

medium term, made by middle managers, is to achieve the strategic decisions, e.g. launch new products to grow organically. Medium risk level.

Question 2

describe operational decisions

Answer 2

short term and day-to-day, made by supervisors and all staff, is to react to situations as they arise, e.g. dealing with customer complaints. Low risk level.