What is the first step of the two step flow model
Media content is made and transferred to people
What is the second step of the two step flow model
Audiences are exposed to the message and discuss them
Explain the last step of the two step flow model
The views of the opinion leaders affect the people’s thoughts and beliefs
Social response
Group reaction to the trigger
Opinion leaders
People who have influence over people thoughts and beliefs
Intended messages
What the speaker is trying to say
What can the opinion leaders affects come across in the form of
Chinese whispers