UX

Question 1

What makes a good UX?

Answer 1

• Useful
• Easy to learn
• Helpful
• Accessible
• Attractive
• Fun
• Connected
• Delightful
• Satisfying

Question 2

What makes a bad UX?

Answer 2

• Stressful
• Confusing
• Ugly
• Distracting
• Inefficient
• Tedious
• Condescending
• Inconsiderate
• Frustrating

Question 3

User Experience covers what portion of a product?

Answer 3

All of it, all across the board.

Question 4

Why is UX hard?

Answer 4

• The designer is not the user, and you don’t represent ALL users
• Computers are weird
• Software is complex

Question 5

How can you make UX easy?

Answer 5

• Follow iterative prototyping process
• Apply user-centered research and design methods
• Understand human behaviour
• Apply common sense

Question 6

What are the 3 steps of the iterative process?

Answer 6

• Assess (needs, research)
• Design (take what we learn and get ideas)
• Build (prototypes)
• (repeat until satisfied)

Question 7

What are the key methods for UX research?

Answer 7

• Interviews
• Observations
• Surveys
• User testing
• Inspection methods

Question 8

What are the 4 elements of a UX?

Answer 8

• Value (is it useful?)
• Usability (can users do what they need to do?)
• Desirability (is it fun, attractive, sexy, pleasant?)
• Adoptability (how easy is it to find and start using it?)

Question 9

What is a design?

Answer 9

A plan for arranging elements.

Question 10

What are the parts of the design process?

Answer 10

• Understand the problem
• Generate possible solutions
• Analyse and select

Question 11

What is a prototype?

Answer 11

A representation of a design made before the final solution exists.

Question 12

How wide is the useful field of vision?

Answer 12

5 degrees

Question 13

How do our eyes pick up different parts of an image?

Answer 13

By jumping around, through saccades

Question 14

In what pattern do we see when looking at web pages?

Answer 14

F-shaped patterns

Question 15

What are the 3 stages of visual perception?

Answer 15

• Features (colors, angles) – Fastest
• Patterns (shapes) – Second fastest
• Objects (objects) – Slowest

Question 16

What features pop out on a screen and allows for quick recognition?

Answer 16

• Colors
• Shades
• Angles
• Slopes
• Length
• Motion
• Textures

Question 17

What is the name of UX pattern identification?

Answer 17

Gestalt

Question 18

Which are the gestalt principles in pattern detection?

Answer 18

• Proximity
• Closure and continuation
• Symetry
• Similarity
• Common area
• Common fate (movement)

Question 19

What does the 3rd stage of visual perception rest on? (object identification)

Answer 19

It rests on prior learning experience.

Question 20

How many things can most people retain in their short term memory?

Answer 20

3-5

Question 21

Since short term memory is short, what should you do in your UX?

Answer 21

• Keep lists of items short
• Give users the tools to reduce options
• Don’t expect users to remember stuff

Question 22

What are the 2 primary ways to commit something in your long-term memory?

Answer 22

• Association (much easier for users)

- Repetition

Question 23

How do you call a network of related concepts?

Answer 23

A schema

Question 24

How do you help users remember using association?

Answer 24

• Use metaphors (ex: shopping cart on amazon)
• Leverage standards and consistency (Ex: same UI in all office products)
• Avoid asking users to memorize things

Question 25

What are the 7 stages of an Action?

Answer 25

-Forming a goal (execution) - Forming the intention - Selecting the action - Executing the action --Change the environment-- (evaluation) - Perceive the state of the world - Interpret the state of the world - Evaluate the outcome

Question 26

What do you call when someone does not know how to use something?

Answer 26

Gulf of execution

Question 27

How do you call when someone does not know if the system worked?

Answer 27

Gulf of evaluation

Question 28

How do you bridge gulfs of execution and evaluation?

Answer 28

With discoverability

Question 29

What supports discoverability?

Answer 29

- Affordance (a feature of an object of environment that indicates the possibility of an action, ex: door knob, buttons) - Signifier (indication of what an action will do and where an action can occur, ex: buttons with words start/stop)

Question 30

What are the most accepted UX guidelines?

Answer 30

Jakob Nielsen's 10 heuristics

Question 31

What are the 10 UX heuristics?

Answer 31

1: Visibility of system status (what's going on?) 2: Match between system and real world (speak ENGLISH, not nerd) 3: User control and freedom (back, undo, redo buttons) 4: Consistency and standards 5: Error prevention (eliminate error-prone conditions) 6: Recognition rather than recall (minimize user memory) 7: Flexibility and efficiency of use (shortcuts, bookmarks, personalisation) 8: Aesthetic and minimalist design (no clutter, gestalt principles if a lot of stuff) 9: Help users recognize diagnose and recover from errors (plain language error messages, suggest solutions) 10: Help and documentation (easy to search, focussed on user task, concrete steps, not too large)

Question 32

What are the 4 UX severity types?

Answer 32

1: Cosmetic problem; no real usability impact 2: minor usability problem; fix if there is time 3: major usability problem; important to fix 4: usability catastrophe; imperative to fix