Week 3: Excerpt, Finding and Evaluating Business Information

Question 1

5 steps to conduct research.

Answer 1

• identify research question
• find appropriate sources
• extract appropriate sources
• combine info
• present findings

Question 2

3 types of primary resources.

Answer 2

• surveying
• interviewing
• observing people

Question 3

6 ways to conduct and evaluate research in print and online.

Answer 3

• gather relevant print and electronic files
• search web strategically
• use online index or database to fund articles from print publications
• use library or bookseller to find relevant books
• follow leads in appropriate sources
• evaluate your sources for credibility

Question 4

7 ways to reduce your searches.

Answer 4

• quotation marks
• add more words
• exclude words
• wildcards (*)
• boolean operators (caps, AND OR NOT)
• synonyms
• specific file types

Question 5

4 steps to conduct a survey.

Answer 5

• decide which people to survey
• select delivery method
• compose effective questions
• analyze results

Question 6

4 steps in planning an interview.

Answer 6

• generate list of questions
• identify sources to answer questions
• determine how you will record responses
• write an interview guide