Uncertainty
Statistical definition: The probability of an event occurring is not equal to 0 or 1
Likelihood judgement
Judgement of how probable an event is to occur or how likely a statement is to be true
Heuristics (probabilities)
Availability Heuristic
“People assess the frequency of a class or the probability of an event by the ease with which instances or occurrences can be brought to mind” (Tversky & Kahneman, 1974, p 1127)
Question: Do people use the availability heuristic when estimating frequencies?
YES - People use the availability heuristic when estimating frequencies
Method: Relative frequency-of-occurrence judgement
Question: Do people use the availability heuristic to estimate frequencies when the actual frequencies are presented?
YES - When people estimate frequencies based on available information, people use the availability heuristic
Method: Set-size judgement
The law of small numbers
The tendency to think of small samples that appear random are representative of the population
Do people use the representativeness heuristic?
Base rate
Statistics:
- Unconditional probability
- Probability that does not take into account any existing evidence
Base rate fallacy
When people estimate probabilities:
- People ignore relevant statistical information
- People favor information based on a single case
Conjunction fallacy