- decks
- flashcards
- learners
Decks in this class (20)
Trying Hard Or Hardly Trying - Choice Context Effects
Effort accuracy framework 1,
Perceptual framework 2,
Results experiment 3
4
cards
Red Sneakers Effect
Framework 1,
Findings 2
2
cards
Influence Of Body Type On Food Choices
Main findings 1,
Moderating factors 2
2
cards
Conspicuous Consumption Of Time
Framework 1,
Implications 2
2
cards
Peruasion Heuristics - Fear & Loving In Vegas
Persuasion heuristics 1,
Arousal based explanations 2,
Affective valence based explanati...
6
cards
Unheaslthy = Tasty Intuition
Hypotheses 1,
Results 2
2
cards
Placebo Effects
Framework 1,
Desirable vs undesirable placebo ...
2
cards
Time Vs. Money Effect
Framework 1
1
cards
Influence Of Credit Card Payments
Framework 1,
Moderating influences 2
2
cards
Choice Closure & Satisfaction
Effect of choice closure 1
1
cards
Effect Of Touch On Perceived Ownership
Findings 1,
Implications 2
2
cards
Option Attachement - Carmon
Framework of option attachment 1,
Moderators of postchoice discomfo...
2
cards
Tools Of Choice Architecture - Johnson
Two categories of tools 1,
Structuring the choice task 2,
Describing choice options 3
3
cards
Malleable Mental Accounting - Cheema, Soman
Mental accounting process 1,
Malleability 2
2
cards
Single Option Aversion
Explanation for single option ave...,
Implications 2
2
cards
Self Control - Hoch, Loewenstein
Time inconsistent preferences 1,
Forms of deprivation 2,
Shift of reference point 3
4
cards
Kahnemann - Thinking Fast And Slow
System i vs system ii 1,
Prospect theory 2,
Loss aversion 3
3
cards
Affect & Cognition In Decision Making - Shiv, Fedorikhin
Results of experiments 1
1
cards
Trade Off & Depletion In Choice - Wang
Effect of trade off on depletion 1,
Implications 2
2
cards
Self-Control - Tuk & Zhang
Self control domains 1,
Inhibitory spillover effect 2,
Ego depletion effect 3
3
cards
More about
Consumer Psychology
- Class purpose General learning
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