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  • Business-to-Business Sales and Marketing Management
    Business-to-Business Sales and Marketing Management

    Business-to-Business Sales and Marketing Management

    By: Marcus Pilgaard
    Introduction and Foundation, Value and strategic perspectives on business markets, Segmentation...
    10
    Decks
    140
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    23
    Learners
  • Marketing 1115
    Marketing 1115

    Marketing 1115

    By: Ben Iorio
    Chapter 7 Segmenting, Targeting and Positioning, Chapter 8 Customer Relationship Management (CRM), Chapter 9 Product Concepts...
    11
    Decks
    289
    Flashcards
    1
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  • Marketing 2210
    Marketing 2210

    Marketing 2210

    By: Justin Lange
    Chapter 1: An Introduction to Marketing, Chapter 15: Retailing, Chapter 2: The Marketing Environment, Social Responsibility, and Ethics...
    19
    Decks
    582
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    4
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  • MKTG 2150
    MKTG 2150

    MKTG 2150

    By: Preston Bloos
    Ch. 1 | Marketing Fundamentals, Ch. 4 | Marketing Research, Ch 6. | Segmentation and Positioning...
    11
    Decks
    199
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    2
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  • Marketing
    Marketing

    Marketing

    By: Salomé B-p
    Introduction and marketing mix, Marketing Research: Qualitative and Quantitative Analysis, Segmentation, Targeting and CRM...
    7
    Decks
    235
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    1
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  • Social Media
    Social Media

    Social Media

    By: Susanne t
    L1: What is social media marketing?, L2: History, recent developments and ethics, L3: Platforms and network effects...
    16
    Decks
    412
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    2
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  • 行銷 | MKTG
    行銷 | MKTG

    行銷 | MKTG

    By: Alan Hu
    Chapter 1, Ch.2 Ext. Environment, Ch.3 Strategic Planning...
    11
    Decks
    157
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    2
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  • VCNB - Marketing
    VCNB - Marketing

    VCNB - Marketing

    By: Cros Virginie
    Examen - questions type, Concept Marketing, ANALYSE - ANALYSE DE MARCHE ET DIAGNOSTIC (interpréter les faits)...
    16
    Decks
    270
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    6
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  • Customer Relationship Management
    Customer Relationship Management

    Customer Relationship Management

    By: Merima Colak
    What Is CRM?, Customer Relationships, Identifying, Differentiating, Segmenting Customers...
    7
    Decks
    46
    Flashcards
    5
    Learners
  • Functions of Organisations: Connections, Understanding & Strategy (FOCUS)
    Functions of Organisations: Connections, Understanding & Strategy (FOCUS)

    Functions of Organisations: Connections, Understanding & Strategy (FOCUS)

    By: Salomé B-p
    MARKETING Segmentation, Targeting, Positioning and CRM, Human Resource Management
    2
    Decks
    57
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    1
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  • Marketing Management + CB
    Marketing Management + CB

    Marketing Management + CB

    By: Cadence Goveas
    intro to marketing mgmt, Product and Rivalry, brand management...
    11
    Decks
    144
    Flashcards
    1
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