Problems with measuring business size
Measure of business size, number of employees
Simplest measure
Easy to understand
Problem with number of employees when measuring business size
Some businesses only need to employ a few people even though they invested in a lot of capital.
Different measures of a business size
Revenue(sales turnover)
Total value of sales made during trading period = selling price quantity sold
Capital employed
Total value of all long term finance invested in business.
Market capitalisation
Total value of a company’s issued shared.
Market share
Sales of the business as a proportion of total market sales.