What is deindivduation?
A state that an individual is in when they loose their personal identity and take on the identity of a social group.
What is an example of a social group?
Crowds
Who researched crowd behaviour?
LeBon
What did LeBon find for crowd behaviour?
Where the anonymity was greater when in a crowd, the fewer responsibility for their actions that they felt.
What does society say about aggression, in contrast to when in a group?
We live in a society where most forms of aggression is discouraged but when in a group we may disregard social norms and even laws.
What is the difference in behaviour when an individual is in an individuated state versus a de-individuated state?
In an individuated state behaviour is rational and normative, but when de-individuated ours behaviours are emotional, impulsive irrational, disinhibited and anti-normative.
Who discovered the differences between behaviour when an individual is in an individuated state versus a de-individuated state?
Zimbardo (1970)
What conditions of de-individuation promote aggressive behaviour?
-darkness
-drugs
-alcohol
-uniforms
-masks
-disguises
What is the major factor of de-individuation?
anonymity
Who supports anonymity increasing aggressive behaviour?
Zimbardo (1969)
What did Zimbardo (1969) do in support of anonymity increasing aggressive behaviour?
He asked female ppts to either wear bulky clothing and hoods, which hid identities, or their own clothes when giving electric shocks.
What did Zimbardo (1969) find in support of anonymity increasing aggressive behaviour?
The anonymous group gave more electric shocks.
Who supports Zimbardo (1969) study for anonymity increasing aggression?
Johnson and Downing (1979)
What did Johnson and Downing (1979) do to support Zimbardo’s (1969) study for anonymity increasing aggression?
They conducted a similar study but female ppts had to either wear a nurses outfit or a KKK outfit.
What did Johnson and Downing (1979) find to support Zimbardo’s (1969) study for anonymity increasing aggression?
The nurse condition shocked less so suggests that social contexts also influence behaviour.
How does Johnson and Downing (1979) study represent how social contexts can influence behaviour.
The ppts wearing nurses uniform has a social norm for caring.