Boost Performance with Optimization Score

Question 1

Optimization score - explanation?

Answer 1

Optimization score, found on your Google Ads Recommendations page, estimates how well your Search campaigns are set to perform. The score runs from 0% to 100%. The higher your score, the more your account is running to its full potential.

Question 2

3 Benefits of optimization score?

Answer 2

instant | customized | scalable

Question 3

How is optimization score calculated?

Answer 3

Optimization score runs an algorithm that looks across key aspects of your accounts, including statistics, settings, and industry trends, to determine whether your campaigns are fully optimized.