Outline the definition of analysis
Systematic and rigorous process where data is given meaning
Breaking data into smaller parts
Applying codes to segments of data
Creating new concepts
Outline the approaches to analysis
Content analysis (counting) - turning qualitative into quantitative data
Template analysis - deductive approach
Thematic analysis - deductive/inductive
Thematic analysis - inductive
Discourse analysis - analysing structure
Conversation analysis - studying social interaction
Outline the step by step coding process
Transcribe the data
Familiarise yourself with the data
Code the data
Search for themes
Review and refine themes
Define and name themes
Outline features of transcription anonymity Antaki (2009)
Use name of same syllable length
Maintain gender
Make sure contractions are possible
Preserve ethnicity
Use replacements of similar commonness
Country names can be left
City names can be left unless they allow a person to be identified
Town and village names can be replaced with similar fictitious places
Outline interpretation
Finding the meaning of something
It involves active engagement
Provides a fuller and deeper understanding of meanings within
Outline the realist approach for reading data
Takes the assumption that the data has a straightforward description of what happened. Take the data at face value.
Outline the phenomenological approach for reading data
Focus is on understanding by the phenomenal world and lived experience so the researcher focuses on the description of the experiences.
Outline the social constructionist approach to reading data
The researcher looks upon the account as a production. Questions asked is influenced by language used and the version of events produced as a result. Researcher’s interested in possible alternative events/perspectives.
Outline the ‘suspicious’ interpretation to data reading
The goal is to reveal the hidden truth. Images we see and words spoken act as clues which allow for deeper meanings. Requires evidence to verify decoded so that it can be deciphered and translated into deeper meaning.
Outline empathetic interpretation to data reading
The goal is to get as close to the participants experience as possible to understand it from within. They elaborate meanings within.
Outline the difference between suspicious and empathic interpretation
Suspicious interpretation applies theoretical concepts from outside the data to make sense of it while empathetic interpretations draw out meaning thats implicit to the data.
