Data

Question 1

Primary Data

Answer 1

Collected directly from 1st hand experiences

Question 2

Secondary Data

Answer 2

Collected for a different reason or by a different researcher

Question 3

Primary Data Pros

2

Answer 3

Internal Reliability

Can find data specifically relevant to your study

Question 4

Primary Data Cons

2

Answer 4

Time-consuming

possibly expensive

Question 5

Secondary Data Pros

Answer 5

Cheap

Question 6

Secondary Data Cons

Answer 6

May not be specific to your research