Trustworthiness of Qualitative Data
= conclusions “ring true” for the people studied … participants will react like this to the study’s findings “Yeah, that’s right, but I hadn’t thought about it in that way.”
= External checks must make the researcher’s process
trackable – i.e., an outsider must be able to see how a researcher went from point A to point B to point C in the interpretive process.
are conclusions the result of phenomenon not biased opinions
detailed description of the setting or group under study so readers can judge for whether personally relevant.
How to enhance rigour (thoroughness)
- Reflexivity
-• Reflexivity - being aware of impact of researchers’ attitudes, their power
and influence; accounting for mistakes and insights
• Member checking or respondent validation
• Peer review of data analysis / consensus coding
• Triangulation (e.g., data sources, sites, types of data, data analysts)
How to enhance rigour (thoroughness)
- field notes
What is content analysis
Is form of analysis appied to content of documents and other written form of communications to identify concepts and categories.
Manifest content
analysis of what the text says deals with the content aspect and describes the visible, obvious components of the data
Latent Content
analysis of what the text talks about deals with the relationship aspect and involves an interpretation of the underlying meaning of the text
Process of content analysis
Meaning units→ Condensed meaning units→ codes→ sub-categories→ categories→ themes