Font style
Serif font - extremely typical of the vampire film genre of the time
Type of image
‘Painted image’ - conventional for film posters of the period of 1960s
Genre / colour palette
Dark colours are all stereotypes of the genre. Rienforces the darkness of the genre
Red lighting draws attention to the things typical of the genre. Eg / bats and blood
Power
Equal dynamic of power
1 male, 1 female in distress
1 male, 1 female in power
Gesturic codes
Woman on left being held in a distressed / victimised way
Make vampire - arm across torso -~> defence from the female vampire? Unequal power dynamic?