What is participant observation?
Observer participates in ongoing activities + records observations
Researcher plays role in study
What is non-participant observation?
Observer doesn’t participate directly in activities being observed
Researcher has more distant role/no contact - observed through 1-way mirrors or cameras
What are strengths of participant observation?
What are weaknesses of participant observation?
What are strengths of non-participant observation?
What are weaknesses in non-participant observation?
How can observations produce quantitative data?
Collect data by tallying
How can observations produce qualitative data?
Collecting data through observer narratives, audio + visual recordings
What are the 2 sampling techniques to record data in observations?
Event sampling, time sampling
Used when difficult to record everything in observation
What is event sampling?
Tallying every time chosen behaviour appears
Less chance of behaviour being missed
What is time sampling?
Setting a time + only tallying in that time
Might miss info between time blocks
What is inter-rater reliability?
Useful to have 2 or more observers, if they have similar results = higher reliability
How do you improve inter-rater reliability?
What are strengths of quantitative data?
What are weaknesses of quantitative data?
What are the strengths of qualitative data?
What are the weaknesses of qualitative data?