Logos

Question 1

What type of logo is this and what are some features?

Answer 1

• Lettermark
• Typography-based logo
• Typically comprised of a few letteres
• Simple
• Focuses on initials or abbreviations

Question 2

What type of logo is this and what are some features?

Answer 2

• Wordmark
• Typography-based logo
• Focuses on business name alone
• Works really well when a copmany has a distinct name

Question 3

What type of logo is this and what are some features?

Answer 3

• Pictorial mark
• Icon or graphic-based logo
• Simple
• Minimal color palette

Question 4

What type of logo is this and what are some features?

Answer 4

• Abstract logo mark
• Specific type of pictorial logo
• Abstract or geometric form

Question 5

What type of logo is this and what are some features?

Answer 5

• Mascot
• Colorful
• Cartoonish
• Illustrated character

Question 6

What type of logo is this and what are some features?

Answer 6

• Combination Mark
• A logo comprised of both a pictorial/abstract mark and a lettermark/wordmark

Question 7

What type of logo is this and what are some features?

Answer 7

• Emblem
• Consists of font inside a symbol or an icon
• Traditional appearance

Question 8

What is this?

Answer 8

• Watermark
• Faint design to identify copyrighted material