who created MSM?
Atkinson and shiffrin
what are the 3 stores in MSM?
coding, capacity and duration
what are the steps for the MSM?
attention, maintenance rehearsal, transferring to LTM and retrieval
what happens in attention in the MSM?
paying attention to information in the sensory register will transfer the info to the STM.
If not, it is forgotten immediately
what happens during maintenance rehearsal in the MSM?
to keep info in the STM for longer than 30 seconds, we must repeat it to ourselves (rehearsal)
what happens during transfer to LTM in MSM?
If we rehearse information long enough (prolonged rehearsal), it transfers to the LTM
what happens in retrieval in the MSM?
to use information stored in the LTM, it must be “retrieved” and brought back into the STM
what is the function of sensory register?
holds all incoming sensory information from the environment
what is the function of STM?
Information here is used for immediate, present tasks
what is the function of LTM?
A permanent store for past events and items
what type of coding is used in sensory register?
Dependant on sense involved (iconic memory for visual and echoic for acoustic)
what type of coding is used in STM?
acoustic
what type of coding is used in LTM?
semantic
what is the capacity for sensory register?
very high
what is the capacity for STM?
7 +/- 2 items (5-9)
what is the capacity for LTM?
unlimited
what is the duration for sensory register?
milliseconds
what is the duration for STM?
18-30 seconds
what is the duration for LTM?
A lifetime
however some memories may decay or are unable to retrieve
what is the process for sensory register?
information only passes into the next store if attention is paid to it
what is the process for STM?
to move information to the final store, it must be rehearsed. This can be maintenance rehearsal (repetition) or elaborative rehearsal (deeper processing)
what is the process for LTM?
to use LTM information, it must be transferred back to the STM through a process called retrieval
What is a strength of MSM?
Controlled lab studies such as Baddeley
Case studies such as HM support evidence
what is a weakness of MSM?
Too simplistic
Reliant on artificial tasks ~ lack ecological validity