What is a structured observation?
An observation in which the observer records how many times specific, pre-determined behaviours occur.
What are the strengths of a structured observation?
What are the weaknesses of a structured observation?
What is an example of a structured observation?
Bandura’s ‘bobo doll’ experiment
What is an unstructured observation?
An observation in which the observer continuously records behaviour, noting down everything that happens.
What are the strengths of an unstructured observation?
What are the weaknesses of an unstructured observation?
What is an example of an unstructured observation?
Zimbardo et al’s Stanford Prison Experiment
What is a coding frame?
A tally chart that gets filled in during a structured observation.
What are behavioural categories?
The boxes relating to the different behaviours that the observer is looking for, found within a coding frame.
What is a naturalistic observation?
When the observation is carried out in a participant’s natural environment.
What are the strengths of a naturalistic observation?
What are the weaknesses of a naturalistic observation?
What is an example of a naturalistic observation?
What is a controlled observation?
When the observation is carried out in conditions contrived by the researcher such as a labatory setting.
What are the strengths of a controlled observation?
What are the weaknesses of a controlled observation?
What is an example of a controlled observation?
Milgram’s Study of Obedience
What is a participant observation?
Where the researcher / observer is part of, or pretending to be part of, the group they are observing.
What are the strengths of a participant observation?
What are the weaknesses of a participant observation?
What is an example of a participant observation?
What is a non-participant observation?
Where the researcher / observer is not part of the group they are observing and can look at it from the outside.
What are the strengths of a non-participant observation?