What are observational studies?
A research method where behaviour is systematically watched and recorded without manipulating variables.
What is naturalistic observation?
Observation of behaviour in a participant’s natural environment where the researcher does not interfere.
What is a controlled observation?
Observation carried out in a structured environment where some variables are controlled by the researcher.
What is a covert observation?
An observation where participants are unaware that they are being observed.
What is an overt observation?
An observation where participants know they are being observed.
What is participant observation?
An observation where the researcher becomes part of the group or situation being studied.
What is non participant observation?
An observation where the researcher observes behaviour without becoming involved in the situation.
What is a strength and limitation of all observations?
Strength: Observations record actual behaviour rather than relying on self-report.
Limitation: Observer bias may occur if researchers interpret behaviour subjectively.
What is a strength and limitation of naturalistic observations?
Strength: High ecological validity because behaviour occurs in a real-life setting.
Limitation: Lack of control over variables makes it difficult to establish cause and effect.
What is a strength and limitation of covert observations?
Strength: Behaviour is more natural because participants do not know they are being observed.
Limitation: Ethical issues such as lack of informed consent.
What is a strength and limitation of participant observations?
Strength: The researcher gains deeper insight into the group being studied.
Limitation: The researcher may lose objectivity or influence the behaviour of the group.