Professional development

Question 1

The 4 P’s of Marketing

Answer 1

product, price, place, promotion

Question 2

Sales Concepts

Answer 2

• always be visible and available for clients
• build rapport with good customer service
• don’t be afraid to ask for sale (most sales are lost if not asked for)
• keep in consistent contact with both current and potential clients

Question 3

requirements for maintaining certification

Answer 3

• renew CPR/AED certification
• obtain 2 continuing education units (CEUs)
• complete the recertification application every 2 years.

Question 4

what are considered credible resources for information (5)

Answer 4

• CEU courses
• Traditional advanced education
• Live events
• Publications
• Mentors

Question 5

how to grow as a professional

Answer 5

effectively write a resume

adopt a “lifetime learner” mentality

Question 6

where can personal trainers work?

Answer 6

commercial fitness centers
as independent contractors
in their own fitness facilities