Social Responsability

Question 1

Corporate Social Resposability

Answer 1

-Philanthropic
-Ethical
-Legal
-Economic

Question 2

Environmental Marketing

Answer 2

-Green Market
-Environmentalization

Question 3

Sustainable Marketing

Answer 3

-Cut Costs
-Sustainability Vision
-No Consumerism

Question 4

Environmental Marketing Strategy

Answer 4

Tactical Greening
Quasi-strategic greening
Strategic greening

Question 5

Environmental Marketing strategies

Answer 5

-Eco efficiency
-Beyond compliance leadership
-Eco branding
-Environmental cost leadership
-Value innovation

Question 6

Benefits

Answer 6

-Favorable public opinion
-Loyal customers

Question 7

Ethical and sustainable issues

Answer 7

-Sustainbale design
-Triple bottom line (TBL)
-Supply chain design and management