Describe the variable group size.
Conformity increased with group size from 3% with one confederate to 33% with 3 confederates.
Describe the variable unanimity.
If a confederate just before the participant disagrees with majority and gives correct answer conformity drop by 5%
Emotional support.
Describe the variable task difficulty.
Asch made the difference between the like lengths much smaller and found that conformity increased when task was more difficult. ISI effect.
Ao3 of variable affecting.
Pts may have pretended to conform thinking this is what they expected from experiment.
Only men used- cannot be generalised.
Mundane realism- not a task we would do in real life.