Body language
The gestures, stance or position of an individual.
Caption
Text that accompanies a visual image (often a comic).
Composition/positioning
How the visual is put together. Ie where everything is placed.
Facial expression
The emotion expressed on someone’s face.
Font
The size and style of any text.
Gaze
The direction of an individual’s eyes.
Offer: an individual looking somewhere else in the image.
Demand:an individual looking directly at the audience.
Salience
The most important thing in the text, what the composer is trying to draw your eyes to.
Symbolism
The use of symbols (colours, objects, images, shapes etc) to represent ideas or qualities.