Social Media Strategy

This class was created by Brainscape user Anibal Nunez.

By:
Anibal Nunez
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Decks in this class (52)

Brand 101
What is the origin of branding 1,
Why did early producers start bra...,
What is a brand today 3
26  cards
EPIC Brand Framework
Existence Purpose Identity Connection
17  cards
Brand: Existence
What is the focus of the existenc...,
What is an origin story in brandi...,
What key elements should a great ...
14  cards
Brand: Purpose
What is the focus of the purpose ...,
Why is articulating purpose impor...,
What did simon sinek argue in his...
19  cards
Brand: Identity
What does the identity pillar ref...,
Which elements make up a brand s ...,
Why are logos so important to bra...
25  cards
Brand: Connection
What is the focus of the connecti...,
What is a brand voice 2,
What factors shape a brand s voice 3
17  cards
CHM EPIC framework Brand Audit-
What overall brand health score d...,
What year was the computer histor...,
Who were chm s founders 3
28  cards
Social Media Content
What was the challenge carlos fac...,
How did carlos first begin using ...,
Which type of content performed b...
18  cards
Anatomy of a Social Media Post
Why shouldn t a social media mana...,
What is the first step in prepari...,
Why is brand work important befor...
19  cards
Posting on facebook
What prompt starts a post on face...,
Where can you switch between pers...,
What extra tools do business page...
27  cards
Posting on Instagram
What was instagram s original app...,
Which account type should busines...,
How do you start creating a post ...
28  cards
Text in Social Posts
Why is brand voice important in w...,
How should a professional serious...,
How should a fun personable brand...
22  cards
The Role of Images in Posts
Why do posts with images get more...,
What should guide your image choi...,
Example what kind of visuals migh...
16  cards
Video's Role in Posts
Why are videos valuable for socia...,
Why are videos more engaging than...,
What should you decide before mak...
20  cards
Compelling Content Tips
What is a key idea about content ...,
What is a key idea about content ...,
What is a key idea about content ...
18  cards
Creating a Post of Facebook
What goal did carlos inu neko wan...,
What content elements did carlos ...,
What was the text of carlos faceb...
10  cards
Creating a Post on Instagram
How is carlos instagram audience ...,
What event did carlos use for his...,
What format did carlos use for hi...
10  cards
ID what to post
What are the three categories of ...,
What is organic social media cont...,
What is paid social media content 3
15  cards
Topics to Post About
What should you include when shar...,
Why share your own blogs podcasts...,
What is the purpose of a behind t...
42  cards
Social Storyboards
What is storyboarding in content ...,
Where did storyboarding originate 2,
What was the first fully storyboa...
16  cards
Viral Content
What was the cost of coca cola s ...,
What makes modern viral content d...,
Who studied viral content and ide...
17  cards
Content Calendar
What analogy is used to explain t...,
What is a content calendar 2,
Why is a content calendar better ...
25  cards
Repurposing Content
What is repurposing content 1,
Why is repurposing content valuab...,
What is the difference between re...
17  cards
Auditing Content
What is the purpose of a content ...,
What does a content audit involve 2,
What types of content are include...
15  cards
Building a Social Media Following
What is the most essential part o...,
What is the first step in growing...,
Why is posting valuable content i...
14  cards
Interaction and Moderation
What is social media fundamentall...,
Why is timely response on social ...,
What are the four engagement stra...
12  cards
Managing Your Social Media Presence
What are the three main strategie...,
What are the four facebook access...,
Who should always have full contr...
12  cards
Metrics | KPIs
What are key performance indicato...,
Why do different goals require di...,
If your goal is building awarenes...
20  cards
Meta Business Suite
What are the three broad content ...,
Difference between organic and pa...,
What does native content mean 3
101  cards
IG Insights
What does instagram insights prov...,
Where do you access instagram ins...,
Difference between reach and impr...
23  cards
Iterating on Your Content Calendar
What does iterating on a content ...,
What did inu neko discover about ...,
Why should they continue those po...
13  cards
Gen AI Tech
What is artificial intelligence ai 1,
How does machine learning relate ...,
What makes generative ai differen...
20  cards
Applications of Generative AI in Business
What are the three main tactics f...,
What are facebook s four levels o...,
Who should always have full contr...
29  cards
Navigating the Challenging: Concerns with AI
What is one of the biggest challe...,
What strategies can help reduce b...,
How can genai raise intellectual ...
15  cards
Integrating Generative AI into Social Media Strategies
How is generative ai reshaping so...,
How can genai help marketers defi...,
What types of content can genai g...
8  cards
Understand Your Target Audience with Generative AI
Why is understanding your target ...,
How does genai enhance target aud...,
What is data synthesis and analys...
11  cards
GenAI Tools for Target Audience Analysis
What is brandwatch and how does i...,
What does hootsuite insights prov...,
What was crimson hexagon and what...
8  cards
GenAI Tools for Content Creation
What challenge does genai help so...,
What can genai text generation to...,
What is prompt engineering 3
9  cards
GenAI Tools for Content Creation
What is chatgpt used for in conte...,
What is canva s magic write 2,
What does lumen5 do 3
7  cards
Streamlining Ad Creation with GenAI
What is meta s ads manager used f...,
What is meta advantage 2,
What are the two groups of meta a...
12  cards
Summary: GenAI in Social Media
What is generative ai 1,
How does genai help with understa...,
What are the main genai contribut...
22  cards
Why and When to Pay for Ads
Why might you consider paid adver...,
What is the main goal of paid soc...,
Why do organic posts have limited...
5  cards
Organic Posts vs. Paid Ads
What is the primary audience for ...,
What is the primary audience for ...,
What is the main focus of success...
9  cards
Organic Posts vs. Paid Ads on FB and IG
What is organic reach on facebook...,
What business goals can ads on fa...,
What are boosted posts on facebook 3
9  cards
Ad Formats on Popular Social Media Platforms
What are the most common social m...,
How did the long island car deale...,
What unique ad format does linked...
11  cards
The Five Components of a Social Media Ad
What are the five key components ...,
What is the first and most crucia...,
What questions should you ask to ...
14  cards
Anatomy of a Facebook + Instagram Ad
What tool does meta provide for p...,
Which platforms can you run ads o...,
Where can facebook and instagram ...
15  cards
Evaluating the Effectiveness of an Ad
What are the five core elements o...,
What must happen for an ad to be ...,
What is the first step in creatin...
12  cards
How Your Business Goals Determine Your KPIs
Why is it important to define you...,
What do social media platforms as...,
How does your campaign objective ...
16  cards
Tips for Sourcing and Creating Ad Visuals
What is the purpose of creating c...,
Do you need an expensive photo sh...,
What s a good first step before c...
20  cards
Writing Effective Copy for Your Ad
Why does ad copy matter so much 1,
Which dcb cleaning ad performed b...,
What made the first dcb cleaning ...
23  cards
Collaborating with Internal and External Teams
What is the focus of this lesson 1,
What is the likely situation when...,
When working in a larger organiza...
22  cards

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Social Media Strategy

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