what is primary research?
what is secondary research?
what is qualitative data ?
what is quantitive data?
what are problem solving strategies?
what is brainstorming/ mind mapping?
what is modelling and prototyping ?
random entry idea generating
what is lateral thinking ?
what is SCAMPER?
what is morphological analysis?
what is an analogy
what is innovation ?
- it leads to a positive change in the market
what are consumer wants?
what are consumer needs?
what is a technology push ?
what is market pull ?
what is radical innovation?
what is incremental improvements ?
what is ergonomics?
what is anthropometrics ?
psychology in ergonomics
- poor design makes the products difficult/ unsafe
physiology in ergonomics
what is a specification ?