CIMA E2.2 Flashcards

The elements of business models (13 cards)

1
Q

What are the 4 stages of value creation

A

Define
Create
Deliver
Capture

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2
Q

What are the 3 characteristics used to rank stakeholders

A

Power Urgency Legitimacy

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3
Q

How does Mendelow’s matrix advise dealing with high power and high interest

A

Key Players

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4
Q

How does Mendelow’s matrix advise dealing with high power and low interest

A

Keep informed

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5
Q

How does Mendelow’s matrix advise dealing with high power and low interest

A

Keep satisfied

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6
Q

How does Mendelow’s matrix advise dealing with low power and low interest

A

Minimal effort

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7
Q

What are the 4 methods suggested by Cyert and March to deal with Stakeholder conflict

A

Satisficing
Sequential attention
Side payments
Exercise of power

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8
Q

What are the 5 key elements to create value for shareholders (Propa value)

A

Partners
Resources
Processes
Activities
Outputs

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9
Q

What are the 5 customer segments

A

Geography
Demography
Lifestyle and behaviour
Purchase journey
Psychographic

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10
Q

What are the channels organisations deliver value through

A

Communication
Sales
Distribution

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11
Q

What are the key factors to establish cost

A

Process efficiency
Activity Level
Resources
Price paid for resources

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12
Q

What are the two aspects of the revenue model

A

Pricing policy
Collection policy

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13
Q
A
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