Content_Analysis_and_Case_Studies

Question 1

Explain case studies

Answer 1

• Detailed analysis of person, group, institution, event, etc
• Mostly qualitative, may have case history constructed

Question 2

Explain content analysis

Answer 2

• Indirect observational study, people are observed through their communications
• Coding: quantitative (e.g. number of times a word is used)
• Thematic analysis: qualitative (e.g. recurring topic/theme)

Question 3

What are the limitations of content analysis?

Answer 3

Researchers may attribute meaning that was not intended -> lacks objectivity