Framework 1 — Multi-Stakeholder Flashcards

(5 cards)

1
Q

What are the 4 stakeholders you consider for any Meta product?

A

User, Advertiser, Ecosystem, and Revenue (as a constraint).

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2
Q

Why is the user the primary stakeholder?

A

Because long-term engagement, retention, and product trust depend on user experience, which ultimately drives sustainable monetization.

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3
Q

Why is the advertiser a key stakeholder in Meta’s surfaces?

A

Advertiser success (ROI, conversions, quality matches) ensures continued spend and healthy ad ecosystem growth.

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4
Q

What does “ecosystem” mean in Meta PA?

A

Integrity, spam control, safety, policy compliance, and sustainable supply of high-quality content or ads.

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5
Q

How does revenue act as a constraint?

A

You can improve user experience but must avoid harming short-term or long-term monetization.

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