Heat

Question 1

Design and Layout

Answer 1

• Busy design suggests magazine is bursting full of information
• Lots of sell lines to invite the reader

Question 2

Colour Scheme

Answer 2

• Red, pink, white and yellow
• Text colour white/yellow suggests simplicity
• Bright colours suggests reading it is an invigorating , exciting experience
• Typical for a celeb magazine
• Colours are stereotypically feminine which targets the correct audience

Question 3

Typography

Answer 3

• Font is clear, easy to read
• Font size is variable to add emphasis to the narrative

Question 4

What are the values and beliefs of Heat?

Answer 4

• Celeb news and gossip
• Heat will brighten your day
• Celeb culture
• Offers good value for money
• Heterosexual relationships

Question 5

What stereotypes are used in Heat?

Answer 5

• Celebs are obsessed with body/image/diet
• Readers are predominantly female
• Readers are interested in gossip
• Celebs are different to us

Question 6

Who is under represented in Heat?

Answer 6

• BAME (Meghan is mixed race)
• Elderly people
• LGBTQ+

Question 7

How is propp used in Heat?

Answer 7

• Villains are Victoria Beckham and Liam Payne
• Hero’s are Harry, Meghan and Cheryl
• Donor is Heat

Question 8

How is todorov used in Heat?

Answer 8

• Equilibrium is before viewing the magazine
• Disequilibrium is the cluttered cover and unanswered questions
• New Equilibrium is opening it and finding answers

Question 9

Target Audience

Answer 9

• ABC1 Women aged 16-35
• Interested in celebs and gossip
• 20s social butterfly with career on the up

Question 10

How is reception theory used in Heat?

Answer 10

• Dominant reading: the audience with engage and agree with how the celebs are shown and consume it
• Negotiated reading: some of the audience will consume the media text but some may not
• Oppositional reading: the audience will reject the media text entirely