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Decks in this class (17)

Chapter 1
The activity set of institutions ...,
The four p s physical product or ...,
The four p s where the product is...
28  cards
Chapter 2
Increase sales of current product...,
Sell current products to new markets,
Well new products to current markets
4  cards
Chapter 3
Values ideas and attitudes shared...,
Income expenditures resources tha...,
Performance of the economy ex inf...
15  cards
Chapter 4
Situational influences that affec...,
Company rating and review service...,
Before during and after a purchase
14  cards
Chapter 5
The demand for industrial product...,
The marketing of products and ser...,
Those manufacturers wholesalers r...
7  cards
Chapter 6
The practice of using barter rath...,
The monetary value of all product...,
The difference between the moneta...
24  cards
Chapter 7
The process of defining a marketi...,
Criteria or standards used in eva...,
In a decision the restrictions pl...
32  cards
Chapter 8
Involves aggregating prospective ...,
A marketing strategy that involve...,
A framework to relate the market ...
9  cards
chapter 9
A good service or idea consisting...,
Intangible activities or benefits...,
Products organizations buy that a...
22  cards
Chapter 10
Describes the stages a new produc...,
Refers to the entire product cate...,
Pertains to variations of a produ...
22  cards
chapter 11
The money or other considerations...,
The practice of exchanging produc...,
The ratio of perceived benefits t...
21  cards
chater 12
Consists of individuals and firms...,
Allow consumers to buy products b...,
The blending of different communi...
16  cards
chapter 13
All activities involved in sellin...,
Distinguishes retail outlets base...,
Describes the degree of service p...
17  cards
chapter 14
Two way buyer seller electronic c...,
An interactive digitally enabled ...,
A process that automatically grou...
18  cards
Chapter 15
The combination of one or more co...,
The concept of designing marketin...,
The process of conveying a messag...
16  cards
Chapter 16
Advertisements that focus on sell...,
Advertisements designed to build ...,
Program length 30 minute advertis...
11  cards
chapter 18
The practice of using team sellin...,
The use of various technologies t...
2  cards

More about
Marketing

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